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BALANCE :: Long road to profitability

PR dla Zagranicy
Danuta Isler 20.06.2013 21:00
  • BALANCE 20.06.2013.mp3
The National Stadium in Warsaw cost around 500 million euros to build and opened last year to host the Euro 2012 football championships - we'll take a closer look at the ways of making the venue profitable.

The superstructure experienced financial difficulties following the end of the championships but according to Marcin Herra, the head of PL2012+ which now manages the venue, the rebranding and promotion of the stadium will reverse the tendency.

Also in the program: 36 Polish products have already been registered as EU regional specialities. Balance is hosted by Danuta Isler.

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